Client: Samsung
Project: Digital
I was an integrated producer leading digital development for Samsung across the launch of the GS7, GS7 edge, Note 7 and GS8 devices. I helped with the development of TV spots, radio scripts, OOH, and more - but you’d be surprised at how many awesome banners I helped make. Definitely over in the thousands. Tens of thousands if you’re “versioning.” My team helped push Samsung to merge data and creative to make them leaders in the programmatic space.
